Giving civic tech for housing justice a new look.
JustFix is a tech-based nonprofit with a legacy of co-creating tools with tenants, organizers, and legal advocates to fight displacement and achieve stable, healthy housing for all. Our brand identity for them uses a grid as a metaphor for the policy scaffolding they’re fighting for in the housing movement. The grid is paired with an imagery style that centers activists whose work is vital to making the equitable housing dream a reality. Our process was inclusive of the entire JustFix team, as well as tenants and advocates, to ensure that all voices were heard.
Brand, Visual Identity